While we might imagine your average Entertainment Business Management grad pursuing a career as a talent agent or film producer, the world of sports is a big part of the entertainment biz and has been a great proving ground for our grads, from soccer to the CFL.
Now grad Kevin Murray has joined the NHL. He’s in the midst of a 4-month internship as Communications Assistant with the Edmonton Oilers, a storied franchise in a hockey-mad market. Communications for the Oil encompasses Broadcasting, Team Services, Information, and Media Relations – and the latter two is where you’ll mostly find Kevin lending his services.
Just this week, Kevin made an appearance in an NHL.com story about Oilers stats guy Steve Knowles. Now he’s been kind enough to share his experiences so far with us.
Could you describe your current role for the Oilers? What do you do?
On game days, I have a routine down that starts at 9am and does not finish till after the final press conference around 11pm. I come to the head office at 9am and prepare game notes, stats, and create a package of clippings from newspapers and websites. I then see if anyone else needs anything taken to Rexall Place. I then head over to Rexall for morning skate and lay out all the information packages for the media. I take some of these packages and team credentials to the visiting team’s dressing room. I do the same for the Oilers minus the credentials.
I stick around Rexall till lunchtime, working on several projects they ask me to do – for example a prospect report I have just finished. After lunch I head back to the head office around 1pm and start preparing stuff for the game. My main duties before game time are to prepare the media lounge and press box. The press box needs to have all TVs turned on, information packages laid out, and name cards placed in the correct seat and pull out equipment for the NHL stat keepers. When the game starts, I sit up in the press box and watch the game. During intermission, there is game night staff that takes care of distributing out of town scores and stats. I have just been helping out where I can.
After the game, the dressing room must be opened no later than five minutes after the game has finished. The media then goes in and interviews whatever player they want. Right now, I just observe and try to answer any questions someone may have. Then we go to press conference where Mac T [Craig MacTavish, the Oilers' head coach] will have a Q&A with the media. As I get more comfortable and experienced, I will get more integrated into the dressing room side of things and intermission interviews.
When it is not a game day, I am working with the Senior Director of Marketing and helping out in corporate communications. There is a lot of writing involved and it will allow me to some creative freedom. It’s really nice to be able to work in other departments and broaden my skills.
What excites you about working on the business side of sports? What drew you to that area in the first place?
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